Get Custom Equipment Quotes Faster with Improved SmartSpec Tool

For crane operators, rigging distributors, and construction managers, every second counts. Caldwell, a leader in the lifting industry, recognizes this urgency and has taken action to meet it head-on. With their innovative SmartSpec online product configurator, Caldwell is setting a new standard in simplifying the process of selecting and ordering custom lifting devices. Here’s how this groundbreaking tool is transforming the below-the-hook lifting device market. 

Ease of Customization

The SmartSpec configurator is designed to let users quickly and effortlessly build a custom lifting solution. Whether it’s for a beam, spreader bar, or one of 14 total lifter models, distributors can input their specific requirements—capacity, dimensions, and additional features—and have a tailored solution generated in just minutes.

Jeff Ferchen, Caldwell’s Director of Business Development explains it this way: “The newly redesigned and intuitive interface ensures configurations are straightforward. For example, if your job calls for a 10-ton lifting beam with specific spreads and additional hooks or shackles, SmartSpec will build what you need, get you a quote and provide drawings in a follow-up email,” Ferchen  said.

“The tool is also smart enough to show you what standard Caldwell option is closest to your request … so you can decide for yourself if you really need the custom unit or if an off-the-shelf size will do. It puts the information and power in your hands to make the best decision.”

Enhanced Design for an Even Better Experience

SmartSpec has been a trusted tool in the Caldwell toolbox for about five years, but a recent and significant redesign provides the user with vast improvements. In fact, this latest iteration is not just a facelift; it’s a leap forward in usability.

  • The updated interface now provides a more intuitive and streamlined experience, with a logical progression that guides users step by step.
  • All calculations have been meticulously reviewed to make sure SmartSpec is returning the most accurate builds possible.
  • Even non-registered users can use it! In years past, only users with accounts in the Caldwell system who registered on the website were able to try to tool. Now, anyone can go to caldwellinc.com and give it a go. Anonymous users will not get pricing immediately but will instead get a response from the Caldwell Customer Service team. Why does this matter? Now a distributor can give the URL to a customer and that customer can play around with the tool at his/her leisure. Or, people searching for custom equipment can find the configurator tool and Caldwell will be able to refer that inquirer to the appropriate distributor.
  • From selecting the initial specifications to fine-tuning the details, the process is smoother and more user-friendly. Whether you're a seasoned pro or a first-time user, the redesigned SmartSpec minimizes guesswork and maximizes efficiency.

Fast Turnaround: Pricing and Drawings in Minutes

One of SmartSpec’s standout features is its speed. Once you’ve created your custom device, the configurator almost instantly provides detailed drawings and accurate pricing, taking a process that used to take a week or more into one that just takes a few minutes. Ferchen elaborated, “When distributors can share quotes with their customers faster, they’re more likely to win the sale, grow the relationship, and keep projects on track.”

“Having the ability to generate quotes and detailed specs in minutes is a game-changer for our business,” says Andrew Kloecker, Business Development Leader, Eriez-USA and user of the tool. “We’re a big job shop and do a lot of custom lift magnet systems. SmartSpec gives us flexibility. It saves us time and lets us get back to customers faster.” 

A Testament to Caldwell’s Dedication

SmartSpec reflects Caldwell’s dedication to pushing the envelope in the crane and rigging industry. By providing distributors with tools that streamline operations, they’re not just manufacturing products—they’re building stronger partnerships.

Whether you're configuring a beam for a heavy industrial project or a simple spreader bar for routine tasks, Caldwell’s SmartSpec proves that innovation in the lifting industry doesn’t always mean bigger—it means smarter.

Experience the difference with the redesigned SmartSpec! Visit Caldwell’s website today to see how this powerful tool can revolutionize your lifting solutions.

 

 Andrew Kloecker, Business Development Leader, Eriez-USA

 

An Eriez custom lift magnet system, utilizing a custom Caldwell beam.